“Simplicity is the ultimate sophistication”—a philosophy at the heart of Prea James Bridal's design ethos, and one that has earned the Australian label a loyal following. For over a decade, the brand has captivated modern, fashion-conscious brides seeking more than just a wedding dress, but a statement in subtlety.
Drawing on its couture roots, Prea James Bridal recently unveiled a new collection under Prea James Studio, the brand’s demi-couture line that fuses couture techniques, intricate detailing, and luxurious fabrications with a made-to-order approach. Collection II, which debuted at Barcelona Bridal Fashion Week this April, offers a contemporary, editorial-savvy take on bridalwear—delivered in the sophisticated, signature style Prea James Bridal is known for. The latest release explores form, structure, and fabric through a lens of refined minimalism and sculptural elegance.
Reimagining classic bridal silhouettes, Prea James Studio introduces gowns that balance understated chic with a modern couture edge. Sharply tailored corsetry coexists with fluid drapery, clean column lines break into architectural volume, and traditional bridal codes are artfully reinterpreted through unexpected proportions, detailing, and textures. Beneath each seemingly effortless piece lies meticulous couture craftsmanship—a testament to the brand’s unwavering dedication to precision, artistry, and innovation. Available in the Prea James Bridal flagship Sydney boutique & stockists worldwide from August.
Photography: Georges Antoni
Set Designer: Mariska Lowri
Styling: Thomas Townsend
Hair & Makeup: Daren Borthwick
Model: Tahlia Dunn
