Whenever we are asked about our favorite bridal brands, Chosen By KYHA consistently makes the list. Always pushing the boundaries, the Melbourne-based team seamlessly blur the line between fashion and bridal. Each collection is an ode to modern elegance, minimalism and femininity - the perfect choice for a fashion-conscious bride looking for a timeless gown with a contemporary twist.
Chosen by KYHA’s Spring 2025 collection is yet another testament to the brand’s ideals of being more than just bridal. Featuring 13 beautiful pieces, Alter Ego explores the concept of inner duality and self-acceptance. This season, the brand plays with drop waist silhouettes, infusing their distinctive creativity into this timeless style. Artfully blending softness with hardness, their signature draping contrasts with the structured drop waist bodice. The fabrics chosen for the Alter Ego collection further emphasize the theme of duality. Reflecting this concept, slinky triacetate is expertly sculpted and molded, while the soft tulle and lustrous duchess satin are draped and pleated. Amongst all the beauty, there’s one dress that particularly made our hearts flutter - the Kennedy. Destined to be the bride's new favorite, the bubble skirt mini embodies the essence of effortless chic, ideal for both a relaxed ceremony and a lively dance party thereafter.
Alter Ego launches mid-April exclusively at KYHA Studio Melbourne, Sydney and New York flagships, online and through a network of selected retailers.