The biggest summer trend in the world of makeup 2023 is undoubtedly strawberry girl makeup. Its author and inspirer is none other than Hailey Bieber! The young influencer, and also the founder of the Rhode brand improved the typical summer girly look –– slightly burnt cheeks, glowing skin and freckles. Let's break down together why strawberry girl makeup has become such a trend and how it can be used for your wedding makeup (if it can at all).
Simple and Reliable
While the thought of summer makeup when it's hot and humid only makes you shiver, strawberry makeup doesn't involve thick coverage and therefore no irritating effects on the face. All you need for this look is a natural skin texture, a couple drops of liquid blush to mimic sunburned cheeks (we're not forgetting the SPF), a few freckles and naturally styled eyebrows and lashes. Another advantage of this makeup is that the emphasis is on healthy skin. Thus, it is important not to forget about consistent and proper skin care routine.
Fits Any Other Trend
Strawberry makeup, despite other comparable TikTok trends, such as latte makeup, proved to be the most applicable to other seasonal fashion faves. Hailey herself clearly showed in her brand's campaign how the berry aesthetic on the face successfully combines with an all-red fall trend.
Natural Bridal Look
We can immodestly suggest that the makeup technique that came out of the summer season may transform into more nude and darker versions for fall and winter. Even more, such a look will become a sure-win option for your wedding day outing. One can at least remember Sofia Richie's makeup at her April wedding –– model already inspired everyone with natural looks in collaboration with the star makeup artist Pati Dubroff.