Once the New York shows officially wrapped up, everyone's focus quickly turned to the vibrant streets of the United Kingdom's capital. This year London Fashion Week celebrates its 40th anniversary, so the event felt extra special and memorable. As usual, the lineup featured established London flagship brands alongside newcomers. We've put together five shows and highlights that really caught our attention!
Grandmacore at JW Anderson
We are always excited about Jonathan Anderson’s shows and collections for both Loewe and his namesake brand, JW Anderson. And once again, the designer’s creative vision didn’t disappoint! Though this collection had no new quirky animal-shaped bags or plasticine hoodies and was much more grounded, it still had a twist. This time, Anderson dressed his models in bulky knit sets, loosely fitted loungewear, and vibrant, garland-like belts, channeling a cozy, neighbor next door feel. The center stage took dramatically oversized coats. Paired with red lipstick and gray curly wigs, the runway looks exuded a charmingly granny-esque vibe. Seems like grandmacore is the next big thing!
JW Anderson
Photo: Filippo Fior / Gorunway.com
Photo: Filippo Fior / Gorunway.com
Cowgirls and Layers at Molly Goddard
While Jonathan Anderson was heavily inspired by the long-running British TV show "Last of the Summer Wine," Molly Goddard found her creative muse in kids' fashion. A mother of two, Goddard drew ideas from vintage pieces and children's clothing from her eBay watch list, which ultimately became the starting point for many of her FW24 designs. Double-layered cardigans, oversized sweaters over princess-style dresses, shirts with a cowgirl vibe, textures on texture, blobby silhouettes — all echoed the fun children have playing dress-up in their parents' wardrobe.
Molly Goddard
Photo: Filippo Fior / Gorunway.com
Photo: Filippo Fior / Gorunway.com
Sweaters as Scarves at 16Arlington
16Arlington has long been setting trends, with celebrities frequently seen donning the brand’s iconic liquid-like sequin pieces. For Fall 2024, the brand has come up with quite an unconventional styling concept that is sure to become every fashionista's favorite. Redefining cold-weather fashion, they introduced a fresh take on wearing shirts and sweaters — transforming them into scarves. 16Arlington effortlessly combined sweater-scarves with cozy knitted dresses, other sweaters, and oversized coats.
16Arlington
Courtesy of 16Arlington
Mourning, Crocs and Toy Lambs at Simone Rocha
Just a few weeks ago, Simone Rocha received praise for her guest couture collection titled "The Procession" for Jean Paul Gaultier. Now, she's back with "The Wake," the closing chapter of the trilogy that started with the SS24 "Dress Rehearsal" show. The inspiration behind “The Wake” draws from Queen Victoria's mourning attire, who famously wore black for four decades following the passing of her husband, Prince Albert. Models walked in black nylon parkas, lace-up corsets, translucent dresses over pantaloons, and tailored pieces with faux-fur accents. Many of them carried soft-toy lambs, a cute yet, in a way, sinister accessory! To give some of her ensembles a down-to-earth and punk-ish vibe, Simone Rocha once again teamed up with Crocs.
Simone Rocha
Photo: Daniele Oberrauch / Gorunway.com
Photo: Daniele Oberrauch / Gorunway.com
Femme Vortex at Dilara Findikoglu
In Dilara Findikoglu’s universe, toxic masculinity has no place. Her reality is outside politics, borders and gender norms built by hetero-patriarchal men. In her FW24 collection, Findikoglu celebrates divine feminine power and destroys the corporate man. The designer transformes office blazers and shirts into slitted skirts, reimagines athletic uniforms into feminine costumes, and metal office keys into headpieces and bralettes. Each of 37 looks had a femme-centered name, such as Female Territory, Dressing for Pleasure and Cleopatra as CEO.
Dilara Findikoglu
Photo: Umberto Fratini / Gorunway.com
Photo: Umberto Fratini / Gorunway.com