Prea James Bridal

Prea James is the creative force behind Prea James Bridal, a label known for redefining modern bridalwear with understated elegance and effortless sophistication. After years of experience in the Australian fashion industry and formal training at the prestigious Ultimo TAFE Sydney Fashion Design Studio, Prea launched her couture bridal business in 2012. Building on the success of her bespoke work, she introduced Prea James Bridal in 2017—a made-to-order collection designed for fashion-forward brides seeking contemporary yet refined silhouettes.

Catering to relaxed, modern brides who want something both fashionable and individual, Prea’s aesthetic blends relaxed femininity with meticulous tailoring. Her gowns are recognized for their unfaltering fit, clean lines, and hand-finished details that add a quiet sense of luxury. With an emphasis on comfort and movement, each piece is crafted to make brides feel like the best version of themselves on their wedding day.

All Prea James Bridal pieces are ethically made in Sydney, Australia, where the brand is committed to nurturing craftsmanship, paying a living wage, and ensuring a healthy work-life balance for its team. Sustainability is at the core of the brand's philosophy, with a made-to-order model, local production, and a continuous effort to reduce environmental impact through mindful practices.

Now stocked in nearly 30 retailers worldwide, as well as in its flagship boutique in Sydney, Prea James Bridal has become a go-to label for the bride who values quality, individuality, and conscious design.