Wedding Erah
Photography: My Favourite Human, Natalie Nicole
Based in Dallas but with a worldwide heart, Wedding Erah is the planner for couples who color outside the lines. With a bold aesthetic and a deep belief in doing things your way, they champion weddings crafted with intention and style. For Wedding Erah, tradition is just a starting point, not a blueprint. Their mantra is to celebrate your story unapologetically, ditch the “what ifs,” and make the day completely your own. Below, the expert wedding planners share their advice on wedding traditions you can skip in favor of what feels true to you.
Wedding Erah
Photography: Day Lilies
You Have to Wear White
The white dress is beautiful, yes—but it’s not a requirement. Your outfit should be a visual love letter to who you are. Wear red if you want fire, or black if you want power. Feathers, sequins, sculptural silk, a veil longer than the aisle itself, whatever makes you feel like the icon you are. You’re not playing bride. You’re being you.
Wedding Erah
Photography: Kinga Leftska, Coco Alvarez
Your Bridesmaids Must Match
Matching dresses are out. Main character energy for every person standing beside you? That’s the future. Let your people shine in their own silhouettes, textures, and colors. Mismatched doesn’t mean messy—it means modern, intentional, and impossibly cool. We promise, nothing photographs better than authenticity.
Bigger Guest List Means
Better Wedding
More people doesn’t mean more love! It means more opinions, more noise, more performance. Some of the most extraordinary weddings we’ve created had fewer than 60 guests. If they don’t know your middle name, they don’t need a seat at the table. Curate your guest list the way you’d curate your home, intentionally, lovingly, and without guilt.
Wedding Erah
Photography: Jeff Brummett, Jsse Frazier
You Can’t See Each Other
Before the Aisle
Romance isn’t in the rules, but in the in-between moments. Want a quiet first look before the chaos begins? Do it. Want to wake up together and walk into the venue hand-in-hand? Why not? The aisle moment isn’t the only powerful one. Let go of theatrics. Choose connection.
Wedding Erah
Photography: Day Lilies
Ceremony First, Reception Second
Why? Because someone in 1842 said so? Flip it! Host dinner first. Say your vows at midnight. Get married during cocktail hour while barefoot on a rooftop. Make the timeline feel like a love story, not a run-of-show. The order doesn’t matter—only the feeling does.
Wedding Erah
Photography: Megan Kay
It Has to Be in a Ballroom,
Barn, or Hotel
The only ‘right’ venue is the one that sets your soul on fire. Host your wedding in a sculpture garden, on a cliff, in a greenhouse, or on a candlelit street in Europe. We once built a ceremony altar from reclaimed steel and florals in the heart of an empty warehouse—and it was unforgettable. Don’t find a venue that fits, create one that expands!
Wedding Erah
Photography: Day Lilies, My Favourite Human
Symmetry Equals Elegance
No, symmetry equals safety. And weddings should never play it safe. Asymmetry tells a better story. Wild floral installations that feel like they’re growing from the earth. Tablescapes that don’t align perfectly but feel alive. Ceremony layouts that invite conversation and emotion, not order. Make your wedding breathe. Perfect isn’t memorable. Real is.
Wedding Erah
Photography: Jeff Brummett
The Classic Three-Tier Cake Moment
Let’s rethink the centerpiece! Cake cutting is boring unless you make it an experience. Bring in the longest cake anyone’s ever seen, snaking across tables like edible architecture. Go sky-high with a towering confection that brushes the ceiling. Want to dance on the table before slicing it open? Even better. The cake isn’t just dessert, it’s a moment, a performance, a memory. Go big. Go bold. Make it unforgettable.
Wedding Erah
Photography: Day Lilies, Jeff Brummett