Today’s Gen Z couples are shaking up tradition with a fresh, expressive take on wedding style. They’re less concerned with rules and more interested in authenticity by choosing looks that reflect their personalities, subvert expectations, and feel true to who they are. However, one thing stands clear: Gen Z is taking on a more laid-back and fashion-forward approach to their wedding wardrobe. From reimagined silhouettes to playful accessories and nostalgic nods to the past, these are the trends we’re seeing everywhere.
A Casual Approach to Bridal
Tea-length gowns, bridal minis, and courthouse looks—Gen Z’s approach to wedding fashion is refreshingly relaxed. With the rise of multiple outfit changes across wedding events, today’s brides are trading the traditional one-dress rule for a curated collection of chic, effortless looks, often plucked from designer's ready-to-wear collections over made-to-order bridal styles. Instead of tradition, it's more about expressing their personal style at every turn.
Alexa Chung, Magnolia Ave., Misha Korchagin,
Jisoo Wed, WED Studio, Alexa Curly
The Fashion-Forward
Groom Takes the Lead
The days of the groom being an afterthought are officially over. Gen Z grooms are experimenting with bold tailoring, rich textures, and fashion-forward details that let them have their moment in the spotlight, too. Today's grooms appear straight off the runway, and are dressing with a fashion-forward intention.
Bode, Kelly Vahos, Soshiotsuki,
Gemma Thomas, Bode, Stacey McLean
Over-the-Top Veils
While dresses may be trending shorter, veils are going longer, louder, and more dramatic. Gen Z brides are treating the veil as its own statement piece using crochet textures, juliet caps, bold lace trims, or opting for extra-long cathedral styles that steal the show. It’s the accessory moment that brings high fashion to even the most minimal look.
Agent Girl, Kseniya Avgustovskaya, Vashtie,
WED Studio, Loho Bride, Margot
Antique & Heirloom Rings
with a Backstory
In a time of mass production, Gen Z is gravitating toward one-of-a-kind rings with history. Whether it’s a passed-down family piece or a vintage find, these engagement rings and wedding bands carry meaning beyond the sparkle. Heirloom details like old European cuts, ornate settings, and mixed metals are trending, and often paired with contemporary bands for contrast.
Alexa Chung, Julia Platovskaya, Aneka,
Julia Vaughn, Etsy, Seven Swans
Embracing Color with
a New Bridal Palette
Who says the bride has to wear white? We’re seeing dresses in powder blue, soft pinks, and even bright reds. Brides and grooms are playing with color in both subtle and dramatic ways, from pastel-colored suits from head-to-toe to bold veils and gloves. It’s all about wearing what you love, no matter the hue.
Alex Bramall, Bode, Sandy Liang,
Tanner Fletcher, Natalya Komissarova, HONOR
Vintage Silhouettes, Reimagined
There’s a clear nostalgia in the air. From puff sleeves, to basque-waists, corset tops, and delicate lace detailing, the new era of brides are inspired by the past. Pulling from the archives but recreating it their own way, these silhouettes feel timeless yet refreshingly modern in the hands of today's designers.
CINQ, Simon Habegger, Paula Nadal,
Alejandro Ortiz, Paula Nadal, Odylyne the Ceremony
Bold Accessories
with Major Intention
With Gen Z, accessories are central to the look. These couples are embracing bold, unconventional pieces like leather gloves, sculptural hats, chunky jewelry, and unique clutches that resemble bouquets. These details add depth, personality, and a hint of avant-garde drama that make them sure to stand out.
Jacquemus, Kseniya Avgustovskaya, Litvinova Photo,
Loulou Lespine, Tanner Fletcher, Freda Banks
